Text reading "volunteer woodworker with Charles Brock" in brown and gray font.

The One-Pager

A Note From Chris:

At the core of what Charles Brock has built is a story we all know. One of struggle, resilience, and the realization that we can be our own hero. We see our own stories in the reflection — each one carved by the unique experiences of our lives, and the highs and lows that have shaped us into the person we see staring back at us.

As an artist and craftsman himself, Chuck set out to capture and tell these stories through the lens of woodworking. After hosting his first show on PBS, The Highland Woodworker, for over a decade, he launched season one of The Volunteer Woodworker.

With a scrappy crew fueled by passion, they set out to capture thirteen stories across Tennessee and the US. Season one saw an incredible response, and not just from woodworkers and craftsmen, but PBS and online audiences at large.

These stories are real. They’re human. And they’re being shared in a novel way.

It was a joy to craft and strategize Chuck’s season two funding campaign. He’s asking for a modest amount. From my extensive background across production, creative, and storytelling, it’s clear that with a bit more funding, The Volunteer Woodworker could quickly be polished into something that’s not only novel but also easy to carry and distribute anywhere!

— Chris

The

Pitch

Deck

A young woman wearing a plaid shirt and a black cap, smiling while working on a woodworking project with wooden pieces.
Two joyful older men in a woodworking shop, examining a carved wooden sculpture among tools and woodwork on the workbench.
A person using a saw to cut a piece of wood in a woodworking workshop, with dust in the air.
Close-up of an elderly man's hands carving wood with a small chisel, wearing a striped shirt and denim overalls.
Infographic about the benefits of partnering with PBS for advertising and branding, highlighting trust, brand perception, audience dedication, and the absence of commercials.
Map of the United States with audience statistics listed on the right side, including potential viewers, trusted audience, and telecasts, with a section titled 'Our Audience Reaching the Right People' and a paragraph about targeted viewers.
A man working in a wood workshop surrounded by shelves filled with wood planks, operating a woodworking machine.
A presentation slide titled 'Sponsorship Benefits: What You Get,' outlining benefits such as on-air recognition, community goodwill, and multiplatform presence for a sponsorship opportunity with 'Volunteer Woodworker with Charles Brock.' The slide in
Two people, a man and a woman, sitting and standing in a workshop, smiling and holding pieces of wood, with a background of workbenches and windows.